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The range of advertising opportunities is vast. Outdoor, from billboards to transport networks, taxis, trains, buses or bus shelters, maybe cinemas and shopping centres.
Door to door leaflets and Direct Mail can be distributed in numerous ways, after strategic planning and profiling. National and Regional Press is read by the vast majority of adults each week, readers control their own level of engagement.
A Magazine’s main strength is in the way readers choose and use their magazines, putting the reader completely in control. Although effective, most Radio listeners are generally doing something else, zoning in and out of music, news and adverts.
Television and Cable retains its ability to connect with more people, more quickly than any other medium, but now you need more channels to do it. Not many media rival the impact of Cinema advertising, the audience’s full attention remains on the big screen throughout.